New York Flea Market Tip #1
Reassure your customers that the merchandise is authentic by explaining to them where and how you bought it. You don't need to reveal your wholesale source, but you should let your flea market shoppers know if the merchandise is department store overstock, store returns, or from a going out of business sale. I recommend that you bring your receipts with you to the flea market this way you can show them to any authority that wants to verify if your merchandise is genuine.
New York Flea Market Tip #2
Display the merchandise along with advertisements from a major department store so that you can show swap meet shoppers how much you are saving them on their purchases.
New York Flea Market Tip #3
People will be influenced by your flea market booth, so if you want to convince customers to spend a good deal of money on your designer clothing, you need to have a professional looking display. I would recommend using mannequins.
New York Flea Market Tip #4
Dress in your finest brand name designer clothing. Remember that at a flea market customers make buying decisions partially based on the seller, especially when they need to decide if your designer Polo Ralph Lauren clothing is really authentic. By dressing in a fashionable style you will give people a professional image that they can respect. This is also true for any workers or family members that help you out. When I used to sell at the Queens Aqueduct flea market, I always made sure to dress nicely, since I understand how important appearances are in business.
New York Flea Market Tip #5
Have a brochure and posters for the brands you are selling. Imagine you are set up at a Florida swap meet and want to convince shoppers to buy your Tommy Hilfiger shirts, why not benefit from the printed material that has been created by the company to sell their branded apparel.
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